Gartner Research

Emerging Market Analysis: Data Center Security IT Strategy and Monetization in Midsize Organizations — Eastern Europe

Published: 30 September 2014

ID: G00270184

Analyst(s): Luis Anavitarte, Ruggero Contu , Heeral Kota, Ilan Woll


Eastern Europe has lagged behind other markets in security spending growth. However, strategic planners of technology and service providers should be aware that both increased security awareness and understanding on the benefits that IT can bring are creating new opportunities in security.

Table Of Contents


  • Introduction
  • Eastern European Security Market
  • Eastern Europe Has a Strong Presence of Security Players
    • Recommendation
    • Drivers and Inhibitors for Security Market in the Eastern European Region
  • Awareness of Need for Security Increasing
    • Recommendation
  • Focus Is Increasing on Data Center Security Across Europe, Especially for the Midmarket
    • Recommendation
  • The Midmarket Is Becoming Increasingly Mature in Security Needs
    • Recommendation
  • Differing Levels of Maturity and Demand Across the Region Provide a Variety of Opportunities
    • Recommendation
  • Demand for More-Basic Features and Technology Pervades Customers in Eastern Europe
    • Recommendation
  • Data Loss Prevention Is Starting to Gain Traction
    • Recommendation
  • Vertically Focused Solutions Remain Strong Sellers
    • Recommendation

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