Gartner Research

Vendor Rating: Adobe

Published: 20 October 2014

ID: G00263877

Analyst(s): Tom Austin, Andrew Frank , Jennifer S. Beck, Gene Phifer, Stewart Buchanan, Tim Mahon, Adam Preset, Bill Pray, Ray Valdes

Summary

Adobe continues to dominate the creative technologies market, and is solidifying its position in digital marketing. IT leaders should continue to build relationships with Adobe's Marketing Cloud, the company's main buying center, and assess the overall impact of Adobe on their enterprise strategies.

Table Of Contents

Overall Rating

What You Need to Know

Vendor Rating

  • Analyst Comments
  • Corporate Viability
  • Market Offerings
  • Customer Service/Support

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