Gartner Research

Market Guide for Social Commerce Applications

Published: 21 October 2014

ID: G00262816

Analyst(s): Jenny Sussin , Jason Daigler , Penny Gillespie


This research profiles 12 vendors of tools to socially engage customers in various aspects of digital commerce. IT and digital commerce leaders can use this guide to gain an understanding of the social commercial vendor landscape and vendor-specific functionality.

Table Of Contents

Market Definition

Market Direction

Market Analysis

Representative Vendors (in Alphabetical Order)

  • Bazaarvoice
  • Fluid
    • Gigya
    • Mixpo (ShopIgniter)
    • Needle
    • Offerpop
    • Oracle
    • Pluck
    • PowerReviews
    • ReadyPulse
    • Reevoo
    • ShopSocially

Market Recommendations

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