Gartner Research

Branches Remain Vital, so Design Them for Digital Success

Published: 29 October 2014

ID: G00269506

Analyst(s): Alistair Newton , David Furlonger


As banks address the challenges of digitalization, they must link physical branch assets to their digitalization strategies. Gartner highlights four network design and six operational design approaches for CIOs and LOB heads to capture the value proposition of physical assets in the digital age.

Table Of Contents
  • Key Challenges



  • Use Gartner's Branch Network Design and Operating Models to Develop a Clear Market and Technology Strategy for Physical Presence
    • Bank Branches Face Multiple Challenges
    • Gartner's Branch Network Design and Operating Models
  • Branches Are Both Physical and Digital Assets

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