Gartner Research

Deliver High-Quality Mobile Applications With Sentiment Analysis of App Ratings and Reviews

Published: 10 November 2014

ID: G00270813

Analyst(s): Maritess Sobejana

Summary

Sentiment analysis of apps ratings and reviews reveals insights about your customers and mobile applications. Mobile application teams should turn this information into actionable insights for building new and improved mobile solutions that deliver great mobile experiences to customers.

Table Of Contents
  • Key Challenges

Introduction

Analysis

  • Make Apps Ratings Analysis an Integral Part of the Mobile Application Development Life Cycle
  • Take a Holistic Approach in Initiating App Ratings Sentiment Analysis
  • Deploy and Implement Emerging Tools That Aid Analysis

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