Gartner Research

Digital Education Moment: Tap Into the Extended Education Ecosystem to Improve the Student College Selection Process

Published: 07 January 2015

ID: G00271963

Analyst(s): Nick Ingelbrecht , Terri-Lynn Thayer , Jenny Sussin


Business moments will become the building blocks of new businesses as the lines between the physical and virtual worlds begin to blur. Higher education CIOs can leverage business moments that impact an individual's life as future prospects attempt to determine which college is right for them.

Table Of Contents


  • Digital Business Brings Potential for Numerous Business Moments
    • Example: Being Accepted Into College
  • Implications of This Business Moment
    • Value — Who Owns This Moment?
    • People
    • Business
    • Things
  • What Is Digital Business?

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