Gartner Research

The Business Value of Banking APIs

Published: 14 January 2015

ID: G00270958

Analyst(s): Kristin Moyer


APIs can be used to address top CEO priorities, but few board members, senior executives or business leaders understand how. CIOs can accelerate digital banking transformation by clearly articulating API business value to key bank decision makers.

Table Of Contents
  • Impacts


Impacts and Recommendations

  • Banking APIs enable CIOs to improve net profits by increasing addressable market share, creating new business models, and reducing time and cost to market
    • Revenue
    • Cost
  • Banking APIs allow CIOs to improve internal and external user experience by enabling mobility, creating new ecosystems, crowdsourcing new ideas, and attracting modern development talent
    • Mobility
    • New Digital Banking Ecosystems
    • Talent Management

Gartner Recommended Reading

©2021 Gartner, Inc. and/or its affiliates. All rights reserved. Gartner is a registered trademark of Gartner, Inc. and its affiliates. This publication may not be reproduced or distributed in any form without Gartner’s prior written permission. It consists of the opinions of Gartner’s research organization, which should not be construed as statements of fact. While the information contained in this publication has been obtained from sources believed to be reliable, Gartner disclaims all warranties as to the accuracy, completeness or adequacy of such information. Although Gartner research may address legal and financial issues, Gartner does not provide legal or investment advice and its research should not be construed or used as such. Your access and use of this publication are governed by Gartner’s Usage Policy. Gartner prides itself on its reputation for independence and objectivity. Its research is produced independently by its research organization without input or influence from any third party. For further information, see Guiding Principles on Independence and Objectivity.

Already have a Gartner Account?

Become a client

Learn how to access this content as a Gartner client.