Gartner Research

Invest Implications: 'Magic Quadrant for Marketing Resource Management'

Published: 03 February 2015

ID: G00274996

Analyst(s): Adam Woodyer

Summary

This Magic Quadrant evaluates 17 vendors' abilities in the marketing resource management market. Leaders include Teradata, SAS, Infor, SAP and BrandMaker. IBM moved from Leader to Challenger.

Table Of Contents

Company Impact

Investment Implications

What to Watch

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