Gartner Research

Toolkit: Workshop for Creating EA Personas in Digital Business Diagnostic Deliverable Analysis

Published: 04 March 2015

ID: G00272697

Analyst(s): Mike Walker

Summary

Persona-based analysis is a powerful tool that helps leaders diagnose and take action against digital business disruption opportunities. Enterprise architects can help their leaders consider the humanistic side of digital business strategy decisions with the use of personas.

Table Of Contents

When to Use

Downloadable Attachments

  • Directions for Use
    • Steps to Creating Personas
    • Wrap Up

Gartner Recommended Reading

©2019 Gartner, Inc. and/or its affiliates. All rights reserved. Gartner is a registered trademark of Gartner, Inc. and its affiliates. This publication may not be reproduced or distributed in any form without Gartner’s prior written permission. It consists of the opinions of Gartner’s research organization, which should not be construed as statements of fact. While the information contained in this publication has been obtained from sources believed to be reliable, Gartner disclaims all warranties as to the accuracy, completeness or adequacy of such information. Although Gartner research may address legal and financial issues, Gartner does not provide legal or investment advice and its research should not be construed or used as such. Your access and use of this publication are governed by Gartner’s Usage Policy. Gartner prides itself on its reputation for independence and objectivity. Its research is produced independently by its research organization without input or influence from any third party. For further information, see Guiding Principles on Independence and Objectivity.

Already have a Gartner Account?

Purchase this Document

To purchase this document, you will need to register or sign in above

Become a client

Learn how to access this content as a Gartner client.