Gartner Research

What Bank CIOs Need to Know to Realize Big Data's Untapped Potential

Published: 09 March 2015

ID: G00275234

Analyst(s): Mary Knox, Ethan Wang


A Gartner survey shows that banks are increasing their investments in big data, but lag behind in the use of social, location context and other types of unstructured data. Bank CIOs must extend their analytics capabilities to use this data or risk falling behind forward-looking competitors.

Table Of Contents

Survey Objective

Data Insights

  • What Banks Need to Learn About Big Data From the Gartner Survey
    • Survey Finding No. 1: Banks Are Increasing Their Investments in Big Data, but Lag Behind Some Other Industries
    • Survey Finding No. 2: Banks Are Typically Analyzing Transactions and Logs, but Not Social and Location Context
    • Survey Finding No. 3: Banks Are Capturing Big Data, but Need to Extend Their Portfolio of Analytics Capabilities
  • Looking Forward: Enhanced Customer Experience and Contextualized Offering
  • Methodology
  • Definitions
    • Definition of Big Data

Gartner Recommended Reading

©2021 Gartner, Inc. and/or its affiliates. All rights reserved. Gartner is a registered trademark of Gartner, Inc. and its affiliates. This publication may not be reproduced or distributed in any form without Gartner’s prior written permission. It consists of the opinions of Gartner’s research organization, which should not be construed as statements of fact. While the information contained in this publication has been obtained from sources believed to be reliable, Gartner disclaims all warranties as to the accuracy, completeness or adequacy of such information. Although Gartner research may address legal and financial issues, Gartner does not provide legal or investment advice and its research should not be construed or used as such. Your access and use of this publication are governed by Gartner’s Usage Policy. Gartner prides itself on its reputation for independence and objectivity. Its research is produced independently by its research organization without input or influence from any third party. For further information, see Guiding Principles on Independence and Objectivity.

Already have a Gartner Account?

Become a client

Learn how to access this content as a Gartner client.