Gartner Research

Forecast Analysis: Enterprise Application Software, Worldwide, 4Q14 Update

Published: 13 March 2015

ID: G00275586

Analyst(s): Bianca Granetto , Tom Eid

Summary

A slight downward trend is reflected in our 4Q14 forecast as a result of regional divergence in economic growth and geopolitical instability. Demand for application software remains, although short-term new spending is weighed down by deflationary trends and reduced growth throughout Europe.

Table Of Contents
  • Overview
  • Companion Documents

Forecast Data

Market Impact

  • Changes in Purchasing Style and Buying Behaviors: Transitioning to New Consumption Models
  • Analytics, Cloud-Based Implementations and Mobile Technology Adoption, Coupled With the Rise of Digital-Business-Related Dynamics, Drive Spending
  • By 2020, 75% of Application Purchases Supporting Digital Business Will Be "Make," Not "Buy"

Assumptions

  • Customer Relationship Management
    • Purchase Style
  • Enterprise Content Management
    • Functional Expansion
  • Supply Chain Management
    • Buyer Behavior
  • Macroeconomic, Geopolitical, Demographic, Lifestyle and Cultural Factors

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