Gartner Research

Emerging Market Analysis: IT Demand Becomes More Tactical in Brazil

Published: 26 March 2015

ID: G00273709

Analyst(s): Luis Anavitarte


A more tactical approach to IT spending among end users and consumers requires a more surgical focus from strategic planners of technology and service providers. Economic and market dynamics are changing, and TSPs must shift attention to ROI and near-term business results to maintain client loyalty.

Table Of Contents


  • Introduction
  • ICT Market
  • Vertical Industries
  • Technology Priorities in the Enterprise
  • Technology Priorities in the Midsize Market

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