Gartner Research

MWC 2015: Increasingly Intelligent Mobile Apps Require Businesses to Reassess Connected-Home Strategies

Published: 09 April 2015

ID: G00274101

Analyst(s): Jessica Ekholm

Summary

This year's Mobile World Congress presented an array of increasingly intelligent apps that utilize the connected home and big data, which will impact smart-device makers. Challenges include creating apps that cross ecosystems and deliver sufficient value beyond being a remote control.

Table Of Contents
  • Impacts

Analysis

  • From Remote Control to Autonomous Connected Things

Impacts and Recommendations

  • Consumers' ad hoc adoption of connected-home services and devices will challenge the capabilities of any single provider, driving connected-home providers to establish an ecosystem of partners
    • Data Scientists Are the Source of the Magic
    • Key Apps Becoming Central Pillars of Intelligence
  • Expensive remotes or other accessories will only alienate smartphone-happy users; vendors must offer smart control apps with intelligent features for connected-home devices
  • Connected-home projects are booming in the startup and crowd-funded sectors; major vendors must acquire or expand their skill base to develop products, making rapid, but key, investments along the way
  • To appeal, connected-home services and devices must have clear value propositions and solutions; developers must focus on these or make them inexpensive enough for an impulse purchase

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