Gartner Research

How to Avoid the Perils of Same-Day Delivery

Published: 06 May 2015

ID: G00276523

Analyst(s): Tom Enright


Many retailers are experimenting with or considering same-day delivery services in response to competition and demand for faster order fulfillment. Supply chain and marketing leaders should be cautious about fully committing to this initiative. This research provides guidance on key considerations.

Table Of Contents
  • Key Challenges



  • Confirm Consumer Demand for Same-Day Delivery, and Determine the Attractiveness of Your Assortment for This Service

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