Gartner Research

Why CSCOs Should Care More About Product Innovation and PLM

Published: 11 June 2015

ID: G00272831

Analyst(s): Janet Suleski , Jan Kohler, Marc Halpern


The growing pressure on the supply chain enterprise to contribute to growth and innovation, while also optimizing assets and managing complexity, creates a business case for supply chain leaders to step up their involvement in product innovation and product life cycle management (PLM).

Table Of Contents
  • Impacts


Impacts and Recommendations

  • CSCOs are reconsidering their investment priorities in light of the growing requirement by CEOs that supply chain organizations operate in a bimodal reality to deliver both efficiency and top-line growth
  • Supporting CEOs' growth goals creates an opportunity for supply chain organizations to take on direct oversight of NPL activities, including product innovation and PLM
  • CSCOs take a growing interest in PPM, as pressure increases to enable growth while optimizing assets and reducing supply chain complexity

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