Published: 14 July 2000
Analyst(s): Ellen P. Walsh
Visa Cash is just one form of e-cash used in the market today. It is targeted for cash purchases in the range of US$10-US$50, but is not designed to impose a specific stored-value limit. Each time consumers use Visa Cash for payment, the purchase is electronically deducted from the stored-value function and credited to the merchant's account. Standardization is a big issue in the stored-value world, and Visa has organized a coalition to back a Common Electronic Purse Specification (CEPS) to address it. CEPS is expected to pave the way for interoperable, cross-boarder use of stored-value smart cards, and Visa plans to convert its 8 million Visa Cash cards to CEPS standards no later than 2005.
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