Gartner Research

Learning From Leaders — Three Best Practices in Retail Demand Planning

Published: 22 June 2015

ID: G00274728

Analyst(s): Mike Griswold


Retailers with Stage 3 demand-planning maturity deliver greater end-to-end efficiencies than their less mature peers. Retail supply chain leaders and demand-planning owners use three best practices to align demand-planning goals, process and organization, and elevate demand planning to Stage 3.

Table Of Contents
  • Key Challenges



  • Establish a Single Planning Process Across All Sales Channels Owned by the Supply Chain
  • Effective Demand Planning Improves Planning and Execution Alignment
  • Establish a Framework to Clearly Identify Roles Within the Demand Planning Process

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