Gartner Research

Free Access Is Not Enough

Published: 11 July 2000

ID: G0091366

Analyst(s): Simon Dux

Summary

Internet subscription rates have seen enormous growth because of free access. This Research Brief looks at the profile of the free ISP and outlines the potential revenue-generating models to be adopted.

Table Of Contents
  • Introduction
  • Dataquest Perspective
    • Free ISPs Need Partners
    • Clicks and Mortar Will Dominate
    • Application Rather Than Access

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