Gartner Research

Seven Best Practices for Your Big Data Analytics Projects

Published: 30 June 2015

ID: G00278185

Analyst(s): Gareth Herschel , Alan D. Duncan , Alexander Linden


Analytics projects that utilize big data or advanced analytics are increasingly popular but present a heightened risk of failure that has nothing to do with the immaturity of the technology. Following seven best practices will help analytics leaders improve the likelihood of success.

Table Of Contents
  • Key Challenges



  • Link Analysis to Business Outcomes Through Benefits Mapping
  • Invest in Advanced Analytics With Caution
  • Validate the Organization's Maturity Against Multiple Complementary Maturity Models
  • Ensure There Is Sufficient Trust in the Data and Analysis to Change Pre-Existing Beliefs
  • Balance Analytic Insight With the Ability of the Organization to Make Use of the Analysis
  • Prioritize Incremental Improvements Over Business Transformation
  • Consider Alternative Approaches to Reaching the Same Goal

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