Gartner Research

Competition With Huawei Is Inevitable in South Korea's Storage Market

Published: 06 August 2015

ID: G00279083

Analyst(s): Andrew H Kim , Jin-Sik Yim


With enterprises' increased demand for lower-cost storage products to manage massive data growth, Huawei's storage offering is gradually gaining attention in South Korea. Business unit leaders of incumbent global storage providers must therefore execute new product and marketing strategies.

Table Of Contents
  • Impacts


Impacts and Recommendations

  • Huawei's competitive strategies in South Korea, including aggressive pricing and business solutions, will result in lower revenue for existing storage business unit leaders
  • Business unit leaders in global storage vendors in South Korea will struggle to sustain partnerships with local channels and partners because of Huawei's aggressive partner recruiting program

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