Gartner Research

Market Trends: Digital Commerce Platform Software Opportunities in Southeast Asia

Published: 02 September 2015

ID: G00274134

Analyst(s): Yanna Dharmasthira

Summary

The rise of digital commerce in Singapore, Malaysia, Thailand and Indonesia creates opportunities for digital commerce platform software vendors in startups and in bricks and mortars expanding online. Strategic planners must differentiate their go-to-market strategies due to fragmented adoption.

Table Of Contents

Introduction

  • Definition — Digital Commerce Platform Software

Market Trend

  • Singapore — Mature and Analytical Market
    • Drivers
    • Challenges
    • Key Implications for TSPs' Strategic Planners
  • Indonesia — Big Potential, but Lacking Infrastructure
    • Drivers
    • Challenges
    • Key Implications for TSP's Strategic Planners
  • Thailand — Social and Mobile Have Big Influence
    • Drivers
    • Challenges
    • Key Implications for TSPs' Strategic Planners
  • Malaysia — Strong Mobile and Growing Online Payments
    • Drivers
    • Challenges
    • Key Implications for TSPs' Strategic Planners

Contrarian View

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