Gartner Research

Separating Digital Business from IT to Accelerate Transformation at GCPCo

Published: 09 September 2015

ID: G00292062

Analyst(s): Sanil Solanki , Michael Smith, Paul Proctor


The CEO of GCPCo took action to ensure that his business would not lose step with the consumer, and that it would learn new skills for communicating interactively. A new chief digital officer was brought in, reporting directly to the CEO, while the CIO was directed to focus on cost optimization.

Table Of Contents

Case Study

  • A Bimodal IT Strategy Implemented by the CEO
  • A Business Strategy Where Timing is Important

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