Gartner Research

Market Trends: How to Target Education CIOs in a Digital Business World

Published: 09 September 2015

ID: G00276998

Analyst(s): Isabelle Durand, Meike Escherich


In order to achieve a digital education vision, education CIOs will increasingly focus on more end-user-facing strategic technologies. Sales leads at TSPs need to optimize interactions with education buyers in order to sell new enabling technologies required to achieve this goal.

Table Of Contents


  • How IT Is Changing the Education Ecosystem

Market Trend

  • Digital Business for Education — Opportunities for Technology and Service Providers
    • Help CIOs to Improve Student Success
    • Sell Technological Capabilities in an Exostructure
    • Introduce Higher Education CIOs to Smart Technologies

Vendors to Watch

  • Hardware Vendors
  • Apple
  • Google
  • Local OEMs
  • Citrix
  • MakerBot

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