Published: 21 May 2001
Analyst(s): Rochelle Shaw, Judith Rosella
MEI's UniverSell suite focuses on the Consumer Packaged Goods (CPG) industry. The suite comprises UniverSell Retail, an integrated sales automation system; UniverSell Retail Lite, sales automation for Windows CE; UniverSell Trade Promotion Management (TPM), which tracks promotional spending and allocates budgets; UniverSell Designer, a tool for rapid application development (RAD); UniverSell Replication, allowing communications with remote users; and UniverSell Administration Modules that permit a variety of administrative functions.
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