Gartner Research

Business Moment: Digital Weather Alerting and Emergency Notification Services Can Enhance Customer Care During a Crisis

Published: 06 October 2015

ID: G00290562

Analyst(s): Hank Barnes , Roberta Witty


Business moments occur as the physical and digital worlds collide. In this research, we explore how business continuity management leaders can enhance customer service in times of crisis through thoughtful use of technology, contextual data, business models and responsive actions in times of crisis.

Table Of Contents


  • Digital Business Brings Potential for Numerous Business Moments
  • The Moment: Natural Disaster Strikes, Disrupting Business Operations and a Service Provider Jumps in to Save the Day
    • Transforming Crisis Events Into Systematic and Memorable Experiences of Customer Care
    • Implication of This Business Moment

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