Gartner Research

Market Trends: DBMS Storage and Licensing Model Changes Disrupt Market Growth

Published: 14 October 2015

ID: G00279036

Analyst(s): Terilyn Palanca


Digital business is forcing a rapid transition for the DBMS market as changes in the relationship between key technologies redefine the enterprise choices for delivering applications, analytics and DBMS capabilities. Product leaders must revisit and redefine DBMS product strategies and roadmaps.

Table Of Contents


Market Trend

  • Market Growth Slows as Average Sale Price Declines
  • Market Structure Trend
    • The Market Structure Has Diversified, With More Changes on the Horizon
  • Buyer Trend
    • IT Purchasing Still Dominates, but Line-of-Business Buys Are Increasing

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