Gartner Research

Invest Implications: 'Market Trends: Phablets to Boost a Slowing Smartphone Market'

Published: 06 November 2015

ID: G00294640

Analyst(s): Andrew Neff


In 2015, Gartner estimates that 8.9% of all phones sold will be phablets, and by 2019, one out of six phones sold will be a phablet, or around half of the phones in the premium segment. Phablet-buying intention in 2015 is up to five times higher in developing markets compared with developed markets.

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Company Impact

Investment Implications

What to Watch

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