Gartner Research

High-Tech Tuesday Webinar: License and Entitlement Management — Using the IoT to Create Opportunity for Software Monetization

Published: 10 November 2015

ID: G00293693

Analyst(s): Laurie Wurster

Summary

The Internet of Things transforms "thing" manufacturers into software vendors that need license and entitlement management solutions to protect, differentiate and monetize offerings. By changing the approach to licensing, product strategists can maximize revenue potential.

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