Gartner Research

Gartner Magic Quadrant for Master Data Management of Product Data Solutions


Increased demand in end-user organizations for a trusted single view of product data to drive digital transformation is resulting in greater demand for MDM. CIOs, chief data officers and information leaders should use this report to understand this market in support of their digital agendas.

Published: 12 November 2015

ID: G00271935

Analyst(s): Andrew White , Bill O'Kane , Terilyn Palanca , Michael Moran

Table Of Contents

Market Definition/Description

  • Revenue and License Count Estimates

Magic Quadrant

  • Vendor Strengths and Cautions
    • Agility Multichannel
    • EnterWorks
    • IBM (InfoSphere MDM Collaborative Edition)
    • Informatica (MDM)
    • Informatica (MDM Product 360)
    • inRiver
    • Oracle (Product Hub EBS)
    • Oracle (Product Hub Cloud)
    • Orchestra Networks
    • Riversand
    • SAP (MDG-M)
    • SAP hybris
    • Sigma Systems
    • Stibo Systems
    • TIBCO Software
  • Vendors Added and Dropped
    • Added
    • Dropped

Inclusion and Exclusion Criteria

  • Inclusion Criteria
    • Multiple Products
  • Exclusion Criteria
  • Description of MDM of Product Data Solutions

Evaluation Criteria

  • Ability to Execute
  • Completeness of Vision
  • Quadrant Descriptions
    • Leaders
    • Challengers
    • Visionaries
    • Niche Players


Market Overview

  • The Need for a Single View of the Product
  • Market Growth Continues
  • How the Vendors Stack Up
  • Vendors Continue to Invest in Information Stewardship, Governance and Big Data Technology


Gartner Recommended Reading

  • Ability to Execute
  • Completeness of Vision

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