Gartner Research

Take Seven Actions to Improve Demand Management Capability in Consumer Products

Published: 20 November 2015

ID: G00293824

Analyst(s): Steven Steutermann

Summary

This research provides seven actions supply chain strategy leaders and demand planning professionals can take to improve their demand forecast accuracy. The actions are based on more than 20 self-assessments in consumer products using Gartner's seven-dimension maturity framework.

Table Of Contents
  • Key Challenges

Introduction

Analysis

  • Seven Actions to Improve Your Demand Management Capability

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