Gartner Research

The Chief Analytics Officer's Vision Sets the Narrative for the Business Analytics Strategy

Published: 04 December 2015

ID: G00291972

Analyst(s): Jamie Popkin

Summary

CAOs are responsible for creating a business analytics strategy to transform digital business. Their vision describes more than a future state — it establishes the narrative for understanding and validating the required investments and process changes to realize the business analytics strategy.

Table Of Contents
  • Key Challenges

Introduction

Analysis

  • Vision and Values
    • Value Disciplines and the Value of Information and Business Analytics
    • The Four Financial Objectives Approach for Linking the Business Analytics Vision to Business Outcomes
  • The Vision Setting the Narrative
    • Competitive Values and Financial Objectives Create the Baseline Narrative
    • The CAO Should Create a Lingua Franca for the Business Analytics Vision

Gartner Recommended Reading

©2020 Gartner, Inc. and/or its affiliates. All rights reserved. Gartner is a registered trademark of Gartner, Inc. and its affiliates. This publication may not be reproduced or distributed in any form without Gartner’s prior written permission. It consists of the opinions of Gartner’s research organization, which should not be construed as statements of fact. While the information contained in this publication has been obtained from sources believed to be reliable, Gartner disclaims all warranties as to the accuracy, completeness or adequacy of such information. Although Gartner research may address legal and financial issues, Gartner does not provide legal or investment advice and its research should not be construed or used as such. Your access and use of this publication are governed by Gartner’s Usage Policy. Gartner prides itself on its reputation for independence and objectivity. Its research is produced independently by its research organization without input or influence from any third party. For further information, see Guiding Principles on Independence and Objectivity.

Already have a Gartner Account?

Become a client

Learn how to access this content as a Gartner client.