Gartner Research

Orchestrating Execution of Critical Channel Operations in Retail Primer for 2016

Published: 13 January 2016

ID: G00292991

Analyst(s): Joanne Joliet , Miriam Burt , Kelsie Marian


Chief information officers need to support a digital business environment by enabling operational excellence across channels, including in-store customer basics, knowledgeable and available associates, as well as secure and convenient payment processing, to remain competitive and successful.

Table Of Contents



  • Top Challenges and How Gartner Can Help
    • How can one view of stock across the channels be achieved?
    • How can we optimize our workforce to execute the customer's requirements?
    • How can we execute secure and convenient payment processes?

Related Priorities

  • Suggested First Steps
  • Essential Reading

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