Gartner Research

Strengthening Business Relationships Primer for 2016

Published: 20 January 2016

ID: G00293018

Analyst(s): Hans Van Grieken, Leigh McMullen , Patrick Meehan, Owen Chen , Andy Rowsell-Jones , Andrew Watson, Bard Papegaaij


CIOs cannot effect change at any scale without strong business relationships. To build these relationships, CIOs are focusing on branding, collaboration and communications.

Table Of Contents



  • Top Challenges and How Gartner Can Help
    • How do I build my personal brand and the brand of IT?
    • What kind of capabilities does a CIO need to succeed in the age of digital business?
    • How do I help the IT department remain relevant?
    • How do I take back the conversation around IT's value?

Related Priorities

  • Suggested First Steps
  • Essential Reading
  • Tools and Toolkits

©2021 Gartner, Inc. and/or its affiliates. All rights reserved. Gartner is a registered trademark of Gartner, Inc. and its affiliates. This publication may not be reproduced or distributed in any form without Gartner’s prior written permission. It consists of the opinions of Gartner’s research organization, which should not be construed as statements of fact. While the information contained in this publication has been obtained from sources believed to be reliable, Gartner disclaims all warranties as to the accuracy, completeness or adequacy of such information. Although Gartner research may address legal and financial issues, Gartner does not provide legal or investment advice and its research should not be construed or used as such. Your access and use of this publication are governed by Gartner’s Usage Policy. Gartner prides itself on its reputation for independence and objectivity. Its research is produced independently by its research organization without input or influence from any third party. For further information, see Guiding Principles on Independence and Objectivity.

Already have a Gartner Account?

Become a client

Learn how to access this content as a Gartner client.