Gartner Research

Leadership Development Module 5, Chapter 5: Best Practices in Communications

Published: 29 February 2016

ID: G00301000

Analyst(s): Mary Mesaglio


This chapter describes best practices for communications in change management. It includes a guide to understand who to communicate to, how to create a communications plan, and how to determine which communications channels to use and when.

Table Of Contents


  • Who? Identify and Analyze the Key Stakeholders in the Change Process
  • What? Develop a Comprehensive Communications Plan
  • Learn the Three Golden Rules of Communications
    • Communicate From Your Audience's Point of View
    • Understand That Less Is More
    • Be Bidirectional in Your Communications
  • Conclusion

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