Gartner Research

How British American Tobacco Achieved Global Business Transformation Success Enabled by SAP

Published: 03 March 2016

ID: G00294357

Analyst(s): Carol Hardcastle


This research highlights how British American Tobacco has successfully concluded one of the largest ever SAP-enabled global transformation projects. CIOs can leverage the lessons from this case study in their own organizations' ERP-enabled transformation projects to ensure business success.

Table Of Contents
  • Key Challenges



  • Secure the Right Sponsorship — From Planning the Journey to the Arrival at Your Destination and Beyond
  • Manage Change Within the Organization and Always Treat ERP-Enabled Transformation Projects as Business Projects
  • Ensure Delivery Excellence and Recognize That Speed Is Your Friend, Not Your Enemy

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