Gartner Research

Optimizing Wi-Fi Hot Spots for Profitability and User Experience

Published: 04 March 2016

ID: G00297497

Analyst(s): Ian Keene

Summary

Successfully operating Wi-Fi hot spots means overcoming pitfalls and developing strategies. This document provides a best practice framework for use by CIOs of a wide range of service providers; from OTTs and city governments to traditional CSPs. The case study is an example of how to succeed.

Table Of Contents
  • Key Challenges

Introduction

Analysis

  • Be Aware of the Main Points of Failure for Public Hot Spot Services
  • Actively Pursue Partnerships and Network Sharing Agreements
  • Design for Ease of Use
  • Continuously Search for New Value-Added Services

Case Study: Hong Kong

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