Gartner Research

Vendor Rating: Microsoft

Published: 24 March 2016

ID: G00273366

Analyst(s): Rita Sallam , Brian Blau , Ken Dulaney, Merv Adrian , Terrence Cosgrove , Thomas Bittman , Alfonso Velosa , Stephen White , Mike McGuire , Ed Anderson , Annette Zimmermann , Nigel Montgomery , Mark Paine , Jeffrey Mann , Donald Feinberg , Adam Woodyer , Dolores Ianni , Mark Driver , Stephen Kleynhans , Carl Claunch, Pankaj Prasad , David Smith , Lydia Leong , Milind Govekar , Daniel O'Connell


Microsoft's transition to "cloud first, mobile first" continues in 2016. The vendor's biggest task is successfully shifting itself and its customers to cloud-based business models. To do so, it has been making big internal changes, reprioritizing markets and rolling out cloud products.

Table Of Contents

Overall Rating

What You Need to Know

  • Changes in the 2016 Vendor Rating

Vendor Rating

  • Analyst Comments
  • Corporate Viability
    • Strategy: Positive
    • Financial: Strong Positive
    • Marketing: Strong Positive
    • Organization: Positive
  • Market Offerings
  • Products/Services: Positive
    • Client Windows and Mobility
    • Windows Server, Data Center and Cloud
    • Collaboration and Communications
    • Data and Apps
    • Developer Tools
    • Hardware
    • Technology/Methodology: Positive
    • Pricing Structure: Caution
  • Customer Service/Support
    • Sales/Distribution: Promising
    • Support/Account Management: Promising

Gartner Recommended Reading

  • Rating Definitions

©2021 Gartner, Inc. and/or its affiliates. All rights reserved. Gartner is a registered trademark of Gartner, Inc. and its affiliates. This publication may not be reproduced or distributed in any form without Gartner’s prior written permission. It consists of the opinions of Gartner’s research organization, which should not be construed as statements of fact. While the information contained in this publication has been obtained from sources believed to be reliable, Gartner disclaims all warranties as to the accuracy, completeness or adequacy of such information. Although Gartner research may address legal and financial issues, Gartner does not provide legal or investment advice and its research should not be construed or used as such. Your access and use of this publication are governed by Gartner’s Usage Policy. Gartner prides itself on its reputation for independence and objectivity. Its research is produced independently by its research organization without input or influence from any third party. For further information, see Guiding Principles on Independence and Objectivity.

Already have a Gartner Account?

Become a client

Learn how to access this content as a Gartner client.