Gartner Research

Using EA to Support a Palette of Business Strategy Approaches

Published: 25 March 2016

ID: G00291302

Analyst(s): Betsy Burton , Marcus Blosch


Organizations approach business strategy differently, and often an organization will follow more than one approach to a business strategy at the same time. Enterprise architects must adapt their approach to EA to support a palette of business strategies.

Table Of Contents


  • Grow — EA as Analyst
    • Growth Strategy Aims to Create Sustainable Competitive Advantage
    • Strategy Development Is Structured and Methodical
    • The Enterprise Architect as Analyst
  • Experiment — EA as Innovator
    • Experiment to Find the Right Strategy
    • Strategy Development Is Iterative and Evolutionary
    • The Enterprise Architect as Innovator
  • Orchestrate — EA as Connector
    • Orchestrate the Business Ecosystem
    • Strategy Development Is Flexible and Collaborative
    • The Enterprise Architect as Connector
  • Adapt — EA as Conductor
    • Adapt Focus on Rapid Responses to Environmental Change
    • Strategy Development Is Responsive and Fast
    • The Enterprise Architect as Conductor
  • Reinvent — EA as Tactician
    • Reinvent the Organization to Create a Path to Success
    • Strategy Development Is Reactive and Action-Oriented
    • The Enterprise Architect as Tactician
    • Create a Flexible EA Practice

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