Gartner Research

I&O Leaders Must Actively Respond When Key Vendors Face Activist Investor Pressures

Published: 29 March 2016

ID: G00291934

Analyst(s): Gary Spivak

Summary

Investor activism has become prevalent among technology companies that are important to I&O leaders. Activists put cash flow over customers, which could impact the vendor relationship with its customers. Pay attention — and make contingency plans for offerings potentially at risk.

Table Of Contents
  • Key Challenges

Introduction

Analysis

  • Establish Contact With the Vendor to Express Concern Over Potential Changes and to Request Clarification
  • Avoid Lock-in or Long-Term Commitment
  • Prepare to Minimize Any Potential Impact of Change in the Vendor
  • Put a Plan in Motion to Engage With an Alternative Vendor Under Certain Conditions

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