Gartner Research

Market Trends: How CSPs Can Better Tackle the SMB Opportunity

Published: 06 April 2016

ID: G00295663

Analyst(s): Monica Zlotogorski


Communications service providers are finding ways to innovate and enable new revenue generation streams from small and midsize businesses. CSP business managers can leverage this research to evolve their SMB strategies.

Table Of Contents


Market Trend

  • Top SMB Digital Business Needs and the Role of a CSP
  • Key Development Areas for CSPs to Become More Effective Strategic Partners for SMBs
    • Example: Help SMBs Contain the Cost of Growth
    • Example: Include Business Enablement Components
    • Example: Differentiate With Service and Support
    • Example: Take a Partnering Approach
  • "Hot" Period of the SMB Opportunity Is 2017 and 2018

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