Gartner Research

Windows 10 Migration Will Drive PC Replacements in the Business Segment in the Next Three Years

Published: 29 April 2016

ID: G00300507

Analyst(s): Ranjit Atwal , Lillian Tay, Annette Jump


Windows 10 deployment is expected to boost sales of new PCs. Strategic planners must prioritize efforts based on business organizations' OS deployment profile and focus on aspects of security, the Universal Windows Platform and hybrid ultramobiles to ride on this growth.

Table Of Contents
  • Impacts


Impacts and Recommendations

  • Business users are planning to take a shorter time to test and deploy Windows OS than with previous versions, thus offering a good PC upgrade and deployment opportunity for PC providers to achieve positive growth rates in the business segment in 2017 through 2019
  • Security, the Universal Windows Platform and a better experience on hybrid ultramobile are the most attractive aspects of Windows 10 for business users, encouraging strategic planners at PC providers to focus on them for driving Windows 10 deployments
  • Not all business users will need hybrid ultramobiles or be able to absorb the Windows update simultaneously, leading to strategic planners at PC providers to change end-user organization segmentation strategy

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