Gartner Research

Going Digital in Eastern Europe: Promoting Digital Vision in the Traditional ICT Environment

Published: 21 June 2016

ID: G00307953

Analyst(s): Petr Gorodetskiy

Summary

To introduce a digital vision in Eastern Europe is a hard task for technology and service providers, but the window of opportunity is opening. TSPs need to envisage such important issues as end users' mentality/maturity, consider regulations/ethics, and develop and introduce the related roadmap.

Table Of Contents
  • Key Challenges

Introduction

Analysis

  • Educate to Create a Digital Mindset on the Customer Side; Don't Concentrate Only on Sales of Products and Services
  • Scan Local Industries to Identify Active Digital Users
  • Develop Solutions That Address Issues of Security, Ethics and Regulations

Case Study

  • Deutsche Telekom

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