Gartner Research

Supply Chain Innovation: A Four-Step Process for Driving Adoption of High-Impact Opportunities

Published: 03 August 2016

ID: G00307563

Analyst(s): Virginia Howard


The 4E process — explore, evaluate, evangelize and execute — is designed for identifying and evaluating high-impact innovation opportunities and translating them into meaningful outcomes. This research helps supply chain leaders focus their innovation activities so good ideas are realized.

Table Of Contents


  • The Role of an Innovation Process
    • Why Have a Process?
    • Defining Innovation
    • The Importance of Process
    • Overview of the 4E Process
  • 4E Process Steps
    • Explore — Establish the Catalyst for Innovating
    • Evaluate — The Deliverable Is a Decision
    • Evangelize — Spread the Word
    • Execute — Make It Happen
  • Summary

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