Gartner Research

SWOT: Lenovo, Mobile Devices, Worldwide

Published: 16 August 2016

ID: G00300508

Analyst(s): Roger Sheng , CK Lu


Lenovo was the No. 2 mobile phone brand in the world's biggest market, China, in 1Q14. Yet after two years, its dream of challenging Apple and Samsung fell short. Management slowdown in its Motorola integration and limited global expansion of the Lenovo brand present its biggest challenges.

Table Of Contents


  • SWOT Analysis
    • Lenovo's Smartphone Sales and Vendor Ranking
    • Strengths
    • Weaknesses
    • Opportunities
    • Threats
  • Recommendations for Partners and/or Competitors
  • Implication for Company Being Profiled
  • Company Overview
  • Methodology

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