Gartner Research

RFP Toolkit: Social Analytics Applications for CRM

Published: 11 October 2016

ID: G00315193

Analyst(s): Jenny Sussin


RFPs are critical documents that can enable successful vendor negotiation and selection. This Toolkit is designed to help IT leaders reduce the time and effort required to create an RFP for social analytics applications to support customer service, marketing, and/or sales.

Table Of Contents

When to Use

  • Attachment 1 — Sample RFP for Social Analytics Application
  • Attachment 2 — Social Analytics Application RFP Questionnaire Spreadsheet
  • Attachment 3 — Social Analytics Application RFP Vendor Questionnaire Response Summary
  • Considerations Prior to Starting the Social Analytics Application RFP Process
  • Who Should Be Involved in the RFP Process

Downloadable Attachments

Gartner Recommended Reading

©2021 Gartner, Inc. and/or its affiliates. All rights reserved. Gartner is a registered trademark of Gartner, Inc. and its affiliates. This publication may not be reproduced or distributed in any form without Gartner’s prior written permission. It consists of the opinions of Gartner’s research organization, which should not be construed as statements of fact. While the information contained in this publication has been obtained from sources believed to be reliable, Gartner disclaims all warranties as to the accuracy, completeness or adequacy of such information. Although Gartner research may address legal and financial issues, Gartner does not provide legal or investment advice and its research should not be construed or used as such. Your access and use of this publication are governed by Gartner’s Usage Policy. Gartner prides itself on its reputation for independence and objectivity. Its research is produced independently by its research organization without input or influence from any third party. For further information, see Guiding Principles on Independence and Objectivity.

Already have a Gartner Account?

Become a client

Learn how to access this content as a Gartner client.