Gartner Research

When Less Is More: How Supply Chain Can Partner for Improved Product Portfolio Performance

Published: 28 October 2016

ID: G00314496

Analyst(s): Jan Kohler, Stan Aronow


The eroding profitability of expanding portfolios is gaining executive attention. Supply chain leaders can leverage the best practices in this research to partner with commercial teams and drive more data-driven product portfolio optimization.

Table Of Contents
  • Key Challenges



  • Start Building Analytical Capabilities Now to Support Current or Future Executive Mandates for Optimization of Product Portfolio Performance
  • Evaluate the Maturity of Your Current Product Portfolio Management Capability in Terms of Sponsorship and Governance, a Culture of Accountability, and a Well-Defined Analytical Model and Decision-Making Criteria
    • Sponsorship and Governance
    • Culture of Accountability to Drive Desired Improvements
    • Well-Defined Analytical Model and Decision-Making Criteria
  • Launch a Team to Characterize Where Excess Product Portfolio Complexity Is Impacting the Business and Operations

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