Gartner Research

Four Product Management Actions to Drive Growth in the Evolving U.S. Federal Government Technology Market

Published: 09 November 2016

ID: G00314545

Analyst(s): Lars Van Dam , Katell Thielemann


The balance of power in the U.S. federal government technology market is shifting away from traditional providers. This creates opportunities and risks as demand for new business models increases. As a result, technology product management leaders must reinvent their strategy for this market.

Table Of Contents
  • Key Challenges



  • Assess Your Strategic Position Using an Innovation Strategy Lens
  • Pilot Strategic Options, Whether You Are Productizing an Existing Service or Developing a New Product Offering
    • Productizing an Existing Service
    • Introducing New Products
  • Use Gartner's Differentiated Messaging Foundation Process to Develop a New Approach to Strategic Initiatives
  • Make Federal Agencies Procurement Innovation a Cornerstone of Your Strategy


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