Gartner Research

Market Trends: The 24-Hour User @ Work — Key Trends for the Digital Workplace of the Future

Published: 01 December 2016

ID: G00315715

Analyst(s): Meike Escherich, Annette Jump

Summary

Future workers will demand a seamless mix between their personal and professional digital lives. Technology strategic planners preparing future go-to-market strategies will need to incorporate social and cultural variables to enhance the customer experience for enterprise clients.

Table Of Contents

Introduction

  • The 24-Hour User

Market Trend

  • The 24-Hour User Experience in the Digital Business Era
    • Trend 1: 24-Hour Users Demand Flexibility
    • Trend 2: 24-Hour Users Accomplish More in Less Time
    • Trend 3: 24-Hour Users Don't Care About Ecosystems

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