Gartner Research

Managing IT in Media Primer for 2017

Published: 09 January 2017

ID: G00318218

Analyst(s): Yvonne Genovese , Anna Maria Virzi


Digital business imperatives require media companies to modernize their application architecture and infrastructure, and consider new sourcing strategies. Our research will help IT leaders in media stay aligned with business leadership while designing and delivering IT services.

Table Of Contents



  • Top Challenges and How Gartner Can Help
    • How do I execute an effective IT strategic planning process?
    • How do I modernize my application architecture and infrastructure?
    • How do I apply advanced service sourcing to optimize cost-effectiveness and business value?

Related Priorities

  • Suggested First Steps
  • Essential Reading

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