Gartner Research

Build and Market Cloud-Based Offerings Primer for 2017

Published: 24 January 2017

ID: G00318278

Analyst(s): Gregor Petri , Ed Anderson

Summary

The market opportunity for cloud and cloud-related offerings continues to be a rich landscape with a wide spectrum of customer needs. Technology business unit leaders must identify and exploit the cloud and cloud-related opportunities to ensure growth in an increasingly competitive digital world.

Table Of Contents

Scope

Analysis

  • Top Challenges and How Gartner Can Help
    • What are the key market trends and cloud-related growth opportunities?
    • What are the right offerings to build to be competitive in cloud markets?
    • What is the best approach to take cloud-based offerings to market?

Related Priorities

  • Suggested First Steps
  • Essential Reading

©2019 Gartner, Inc. and/or its affiliates. All rights reserved. Gartner is a registered trademark of Gartner, Inc. and its affiliates. This publication may not be reproduced or distributed in any form without Gartner’s prior written permission. It consists of the opinions of Gartner’s research organization, which should not be construed as statements of fact. While the information contained in this publication has been obtained from sources believed to be reliable, Gartner disclaims all warranties as to the accuracy, completeness or adequacy of such information. Although Gartner research may address legal and financial issues, Gartner does not provide legal or investment advice and its research should not be construed or used as such. Your access and use of this publication are governed by Gartner’s Usage Policy. Gartner prides itself on its reputation for independence and objectivity. Its research is produced independently by its research organization without input or influence from any third party. For further information, see Guiding Principles on Independence and Objectivity.

Already have a Gartner Account?

Purchase this Document

To purchase this document, you will need to register or sign in above

Become a client

Learn how to access this content as a Gartner client.